Internet Marketing Case Studies
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Pay Per Click (PPC) Account Management
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Electric Couture (formerly Electric Ladyland) approached Lurus looking to better track and ultimately increase the volume of their on-line sales. Lurus was able to optimize an existing PPC campaign.
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Father and Sons is an Arizona based moving and storage company who approached Lurus to help determine the value of their on-line marketing program and manage their PPC campaign to increase both the quantity and quality of leads generated via their website.
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Buy Houses Fast for Cash was a real estate start up looking to capitalize on the foreclosure and short sale market and needed to generate leads quickly in a fast changing market.
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Search Engine Optimization (SEO)
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MyPartyPlanner.com is a consumer service to help you find a professional vendor for weddings, corporate events, school dances, birthdays, and more. MyPartyPlanner.com worked with Lurus to implement an SEO strategy and usability study to increase their website traffic and ROI.
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Puerto-Penasco.com is a user portal for the resort town for Rocky Point, Mexico. They approached Lurus looking to increase traffic and positioning on major search engines. Puerto-Penasco.com realized that they had a powerful domain established in 1999, but they needed a plan to increase their search engine rankings.
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ResortPRO is a property management software company established in 2008. They approached Lurus looking to generate sales and inquiries online. ResortPRO was in a very competitive market and Lurus needed to get creative with a solution. Because of their relative newness to the market, ResortPRO.net was having a difficult time implementing a search engine optimization campaign.
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