PPC Packages

Take a moment to learn about our PPC package

Lurus specializes in pay-per-click campaign management. We have put together a package that we feel is extremely competitive and will get you the results that you are looking for. It is important when selecting a company to manage your PPC campaign that you ask questions. Ask for references, ask for previous success stories, and do your homework. We have over 8 years of experience managing PPC campaigns and we have put together the package below to outline our most economical solutions.

PAY PER CLICK CAMPAIGN MANAGEMENT
$1500 INITIAL SETUP FEE includes:
- Creation of 1 new pay per click campaign – a campaign is the creation of relevant set of pay per click keywords and advertising links relating to one specific product / product line, geographic area or customer demographic. Think of this as a market segment and product combination you are wishing to target
- Keyword research for relevant high value (high search traffic /low competition) keyword phrases based on client list of 8-12 related campaign keywords.
- Implementation of top 50 keyword phrases
- Implementation of 10-12 campaign specific ad links (An Ad Link is a 3 line advertisement that will appear for related search words. It includes a title, 2 description lines, and a link.)
- Setting up initial keyword bids
- Setting up click through and conversion tracking
10-15% MONTHLY ONGOING FEES. These fees consist of:

- One time update per week of an existing campaign
- Narrowing down keywords from 50 to top 10-20 keyword phrases to optimize cost spend per conversion and number of conversions
- Ongoing keyword research to discover new relevant high value key word phrases
- Ad link updates to optimize cost per conversion and number of conversions. Removal of poor performing ad links
- Creation of new ad links
- This is based on a minimum $500 spend per campaign

Please contact us to set up a meeting and discuss your specific needs. We are confident that we can help you achieve your online business goals.